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Date: 2017
Client: Swatch

Swatch Localized their CRM in China by making full use of Wechat - Learn how we did it!

Swatch Club is a worldwide community and the home of all Swatch lovers, a place where fans and connoisseurs can learn about Swatch history, new models, and much more. Swatch Club is all about people who love to have fun, live life to the fullest and can’t wait to share their passion for Swatch. Swatch Club members get together from all over the world for exclusive events in exciting locations and meet artists, star athletes, and celebrities.

As a membership platform, it has different statuses. From Starter to Pioneer, each member status has its thrilling benefits and gives Swatch fans the opportunity to be part of the Swatch Club community.

Launch it