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[Upcoming in Singapore] China E-commerce - Driving Online Sales in a Disruptive Environment @ Britcham

Posted in News & Events on August 2nd 2018

After two successful presentations about China E-commerce at the American and Danish Chamber of Commerce in Shanghai, ITC team will bring this insightful event to the British Chamber of Commerce in Singapore, where one of our offices is located.

The presentation will take place on August 16, 2018, and will be hosted by our General Manager in Singapore - Adrien Boué. Adrien will discuss the latest e-commerce trends in China such as social commerce, WeChat mini-programs, live streaming, new retail and O2O. Besides, he will also highlight some disruptive online platforms that are reshaping the shopping experience in China, as well as many strategies and tactics used by brands to drive online sales in such a challenging market. Some of these trends are expected to grow in Singapore too!


CEOs, business owners, e-commerce managers and digital marketing managers aiming to penetrate the Chinese market should not miss out this opportunity to gain more insights for their business. This presentation will provide insights whether you are approaching this challenging market for the first time, or seeking more tactics to enrich your marketing mix.

Ryan Purkey, Vice Chair of Marketing Committee at AmCham Shanghai and organizer of the previous event, described the presentation as “excellent, informative and engaging”, while Christy Chen Moeller, Vice Chairman of Danish Chamber of Commerce, described it as “a productive and learning event”

Head to the official page to register for the event! See you soon!


About the speaker

Adrien Boué

General Manager, Singapore of IT Consultis

With 8 years of experience in the digital industry, including jobs at Apple in London and Salesforce in Paris, Adrien leads the business development team and manages IT Consultis’ office in Singapore. He drives ITC's growth, developing and executing sales strategies. He is passionate about everything digital, e-commerce, and very keen on learning about online behavior and marketing mechanisms that increase customer values.